In what Politico calls the “gunfight in cyberspace,” gun-control activists, with Congress not acting on their issue, are redirecting their efforts to the private sector, asking corporations to enact “no guns” policies and encouraging consumers to consider those policies when deciding where to shop and what products to buy. The campaigns have mostly targeted brick-and-mortar shops, such as Starbucks, Chipotle, Target and Kroger.
Activists have also asked Internet-based corporations to make tough decisions about their relationships with the gun industry—concerning not only sales, but also advertising and social media practices. Gun rights advocates have been quick to return fire. As with any online argument, the debate can escalate quickly and get very personal—and businesses can be caught in the crossfire.